Friday, November 1, 2013

THINK BIG!!!  GET YOUR BRAND OR BUSINESS NOTICED!!!

Big ideas, big dreams, big plans? Then you need big printing. Large, glossy, full-color wide format is increasingly a smart marketing choice for making a bold, clear statement. Think about the visual impact you could make in your business with banners, adhesive wall clings, car wraps, event signage, posters, window graphics, floor graphics. High quality design and signage is now affordable for every budget and versatile for every structure or medium. It is also easy to change up to reflect new information and stay fresh in the public eye.

Take a moment to look around at any of your large blank walls, windows or spaces in any public area of your business and you begin to realize how that visual canvas is not being utilized to represent your brand, your message, your mission. It is being seen… it should be getting noticed and remembered! And not all wall coverings need to be advertising copy or photography. Perhaps you can simply use shape and color to “brand” your walls or windows for visual interest, keeping them in accordance with your brand’s palette.

Consider what might very well be your most valuable advertising real estate: storefront windows, waiting room and lobby walls, even shop floors. They are encountered by every customer or client, and even others just passing by – you should be using that marketing opportunity to relay your message and reinforce your brand. When you start looking around you will discover many creative ways to use large-format printing:
  • banners
  • removable vinyl wall graphics & murals
  • car wraps
  • event signage
  • posters
  • floor graphics
  • window clings
  • mounted trade show displays
  • sale announcements or information
  • directional signage
  • product exhibits
  • decorative designs and murals to compliment your brand
Thinking big will grow your business and sales in the new year, and wide format printing is a versatile, affordable and smart component of that winning marketing strategy. It allows you to see your business with an artist’s or architect’s eye. Enjoy being creative with your marketing.